Service
Customers rarely recognise a brand by its logo alone. They recognise it by a combination of colours, typefaces, imagery and tone that keeps coming back. We develop that combination and make sure it works the same way everywhere.
Colour
A colour palette usually consists of one or two main colours, complemented by neutral tones and accents. We choose colours for what they convey, but also for contrast and readability, so they work well both on screen and in print.
Typography
Typefaces set the tone of your brand before anyone has read a word. We pair a distinctive typeface for headings with a highly readable one for body text, and define the sizes and weights in which they are used.
Design and application
Shapes, image style and layout principles complete the picture. We show how the identity works on your website, social media, business cards, quotes or vehicle lettering, so your brand tells the same story everywhere. If your brand already exists, we can also refresh it without losing recognition.
- Brand identity
- Visual identity design
- Color palettes
- Typography
- Visual guidelines
- Rebranding
- Digital brand applications